Head – Marketing

Wildlife Trust of India (WTI) invites applications from accomplished individuals with at least 10 years of top-level marketing experience to take overall charge of its marketing, communications and brand development strategies.

Who we’re looking for

As our Head – Marketing, you will have a deep understanding of traditional and innovative marketing strategies, and a proven track record of creating campaigns and initiatives that drive and increase fundraising revenue. You will have the vision to seek out new promotional avenues to support fundraising and programme objectives. You will have demonstrable experience in leveraging social media for brand development. And, of course, you will have a passion for nature conservation.

Before applying, please ensure that you meet our requirements:

Qualifications and skills

• Masters in Mass Communication / Marketing / Branding
• Minimum 10+ Years’ relevant experience
• Age between 30-45 years
• Must have worked in an NGO
• Must have headed teams in Marketing / Branding / Communications / Campaigns

Broad responsibilities include

• Development and implementation of the brand, marketing and communication strategies for the organisation
• Overseeing the implementation of said strategies through Digital Marketing, Public Relations, Media Relations, Campaigns, Events and Social Media etc.
• Aligning the organisation internally around its brand and marketing objectives
• Building and managing the marketing team and ensuring that strategic objectives are implemented
• Providing lead technical and strategic input into projects under the marketing vertical
• Conceptualising new projects, mobilising manpower and seeking financial support for the continued sustenance of the projects under the vertical
• Ensuring strategic alliances with NGOs, government bodies and other relevant organisations and individuals to realise project objectives
• Exploring and developing markets and tie-ups for products to generate revenues for wildlife conservation